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Play.com shopping process misses a trick

As the nights grow longer, the temperature drops and Christmas begins to close in, this year I decided to try and be organised and start my Christmas shopping early. Doing my shopping online has always...

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e-Commerce Customer Advisor: Does My Bum Look Big In This?

On telly, Trinny and Susannah are a couple of cruel-to-be-kind school prefects, prodding and bullying their semi-willing fashion victims to accept certain fashion verities, such as: The 70s and/or 80s...

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5 Features of a Public Sector Feedback System

The Government today unveiled new measures to bring greater transparency to public services. As reported on the BBC news today, a new NHS website will allow patients to comment on their local services...

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Amazon – supporting the user experience post sales

What started off as a really useful tool for both Amazon and their customers, has in my opinion, turned into a user experience nightmare. I am talking about the overwhleming array of options presented...

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Primed For Success

Firstly, I would like to say that I have had a long and almost always successful relationship with Amazon. However, we are all used to ‘hidden’ costs associated with too good to be true deals. This is...

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‘Showrooming’; a threat or opportunity?

The behaviour of shoppers has significantly changed in the past year.  Today’s consumer has instant access to an online world in their pocket, allowing for quick price comparison at their fingertips....

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The Ryanair Homepage Makeover

Ryanair, the budget airline company that is either loved or hated by people has given its website a much needed makeover. But have they provided a good user experience? Up until last Friday, going to...

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